01-02-2020, 06:27 AM
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For a large part of the last century scientists were often seen as heroes - using Science! to make life better in every way*. So it's no big shock when Johnson & Johnson used a scientist as their eye catcher when they told everyone about their new shaving cream soap in February 1919... this was no ordinary shaving soap - this soap was infused with Science! and the result of careful study and years of research.
[Image: 1200px-Johnsons_Shaving_Cream_Soap.jpg]
According to the advertisement, it not only gives abundant lather, softens the beard and give a smooth safe, but it has sterilising and soothing properties, is clean and safe - because of all the Science! in it, I guess.
Get it from your druggist, whom apparently serves you well and deserves your patronage.

*) When they wasn't busy thinking up ways to help us kill each other faster and better**, that is.
**) Which was still Good, as long as it was Our scientists who figured out how we could do it to Them and not the other way around.

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 01-02-2020, 06:41 AM
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The lather's the thing. 

One can only guess what was in it.

62 1,639
 01-02-2020, 07:26 AM
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(01-02-2020, 06:41 AM)jackgoldman123 Wrote: The lather's the thing. 

One can only guess what was in it.

Clearly it's full of Science!

The contemporary Synol soap - mentioned in the advert - apparently used camphor as an antiseptic. It's not unreasonable to assume the shaving soap contained it as well.

Apparently the shaving cream soap was first introduced in 1907, and got popular in part due to the handing out of free samples (picture below, from J&J's website).

[Image: ?url=https%3A%2F%2Fjnj-content-lab.brigh...vingv3.jpg]

3 6,786
 01-02-2020, 08:21 AM
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This part of the advertisement stands out. Johnson & Johnson Baby Powder is in the newspapers again, but in the editorial section rather than as an advertisement...

[Image: cJlVY1r.png]

1 598
 01-02-2020, 10:34 AM
  • Steve56
  • Senior Member
  • Knoxville, TN
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Santa Maria Novella shaving cream also contains camphor (but does it contain Science! ?). Aromatics are frequently associated with antibacterial properties, neem oil, tea tree oil, camphor, benzoin (as in MdC), quite possibly cade, and you can buy lavender oil as a topical antiseptic in most French drugstores. The original Martin de Candre is lavender and benzoin, which makes perfect sense if you’ve ever seen an old, used French straight razor.

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